Language matters. The words we choose to describe our thoughts, feelings, and actions can cause ripples that spread out across the digital seas until they become tsunamis. That’s why I’m on a mission. I’m King Canute-ing it. My aim is to get people to stop saying that “everything is a story” or claiming a simple phrase equals good storytelling. It’s not …
From speeding up content generation to crafting personalised narratives, the artificial intelligence (AI) revolution has begun. It’s changing the way businesses communicate with customers, employees, and stakeholders. But can it be used effectively to support business storytelling? Can organisations leverage this technology to drive engagement and growth, all while maintaining a conversational and informative tone? And is that storytelling? The …
Why are you still searching for ‘storytelling’ skills support in 2021? It seems we can’t go a day without someone mentioning the need for better storytelling. As highlighted in the 2021 GRIT Report it continues to be a buzz topic, along with its partner in crime data visualization. 69% of respondents say they’re already using storytelling/data visualization in their work. …